Competing in Deregulated Markets

In a competitive market, we know you’re focused foremost on two key business drivers: acquisition and retention. We can help with both.

Home Energy Reports strengthen and lengthen customers’ relationships with their electric provider. They are designed to provide useful, relevant information on a monthly basis and help customers save money and become more efficient.

Implement Home Energy Reports to:

  • Increase retention
  • Reduce overall energy use
  • Swap customers to other pricing and service bundles
  • Improve customer service and generate positive publicity

Positive Energy’s marketing analytics software platform can help power many of your acquisition efforts. Use the power of normative information (where do I stand?) to capture customer attention.

  • Show customers where they stand in their neighborhood and what they can do to improve.
  • Support door-to-door sales efforts with interesting information.
  • Use for outbound phone banks and IVR campaigns
  • Power acquisition mailings and online tools.

Contact us for more information.

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